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When it comes down to why people buy your product, there are three main reasons. In this workshop, we’ll uncover each of those reasons in-depth and how you can apply them to your SaaS business. And we'll give you free templates to use in your research.

Free webinar: 

Reframe how you sell your product so customers easily understand how you can help them

By the end of this workshop, you'll learn how to reframe the way you sell your SaaS solution and have the resources to start applying the jobs-to-be-done framework in your business.

Identify your true competitors (and why you should ignore the rest of your competition)
Apply the jobs-to-be-done framework to understand why people buy your product in the first place

About Wes Bush

Wes would rather jump out of a plane than read about what skydiving feels like. Similarly, he'd rather test out a promising software product than read a whitepaper about how “life-changing” the product is going to be.

Wes has built a career around helping the fastest growing B2B SaaS companies in the world such as Vidyard move from telling people how amazing their product is to showing people how helpful their product can be through a free trial offer.

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If you’ve been tasked with marketing a SaaS solution, it's easy to think you're selling a product and competing with other SaaS companies in your space. In this workshop, we'll uncover how you can escape this limiting mindset, find your true competitors, and learn how to find out why people buy your product. 

We guarantee you’ll learn actionable strategies to start applying the jobs-to-be-done framework to your SaaS business. And we'll give you free templates.

Learn how to:

Free Webinar: 

Emotional Design is normally focused exclusively on making users feel good. But in this session, Brian will help you understand the full spectrum of emotions, and how to use them to boost conversions or loyalty.

When it comes down to why people buy your product, there are three main reasons. In this workshop, we’ll uncover each of those reasons in-depth and how you can apply them to your SaaS business.

Rethink how you market your SaaS product with jobs-to-be-done

Join Wesley Bush, Marketing Scientist & Business Owner at Traffic is Curency

Friday June 8 @ 11:00am CST

( 9am PST / 12pm EST / 5pm GMT +0)

Join Wesley Bush, Marketing Scientist & Business Owner at Traffic is Currency

Can't make it to the webinar? No worries.
We'll send you a recording afterwards.

Can't make it to the webinar? No worries.
We'll send you a recording afterwards.

Learn how to: 

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